Stagwell Launches Augmented Reality with Los Angeles Rams at SoFi Stadium

The Los Angeles Rams and SoFi Stadium have partnered with Stagwell to launch an augmented reality (AR) experience to help keep fans engaged and connected during games. Now, Stagwell is expanding the experience to an in-home AR experience for those who prefer to watch from home.

As part of the Los Angeles Rams’ continued effort to keep their fans engaged, the team has partnered with the Stagwell Group, a digital marketing and technology company, to launch an augmented reality experience at SoFi Stadium. Now, fans can use the in-stadium app to engage with the game, with features such as live AR effects, interactive content coordinated with touchdowns, player animations and other game-related prizes and contests. 

Not only will fans enjoy the in-stadium experience, but Stagwell is also expanding the AR experience to those watching from home. This in-home AR experience will be available for those who prefer to watch from the comfort of their own home, allowing them to still have a fully interactive experience with the game. 

The AR experience will be available to download on the App Store and Google Play Store. This new in-home experience will give fans the opportunity to interact with the game and team in a way they never have before. Fans can now enjoy the game in a more immersive and engaging way, either at home or in the stadium. 

The Stagwell augmented reality experience is a great way for the Los Angeles Rams to keep their fans connected and engaged. The in-stadium app will give fans an opportunity to interact with the game and team in a new and exciting way, while the in-home version will let fans enjoy the game from the comfort of their own home. The Rams and SoFi Stadium are hoping that this new experience will bring fans back to the stadium and keep them connected during games.